Sun Day Red launch first $250 Tiger Woods golf shoes and they actually look great

Tiger Woods' Sun Day Red Golf Shoes

Tiger Woods and Sun Day Red Aim to Redefine Golf Footwear with the Pioneer Cypress

When Tiger Woods ended his 27-year partnership with Nike at the start of 2024, it marked the end of an era. Few partnerships have left such an indelible mark on sports, standing shoulder to shoulder with the likes of Michael Jordan and Cristiano Ronaldo in the Nike franchise Hall of Fame.

For over a quarter-century, Tiger set the standard for golf footwear. Fans around the globe eagerly watched to see what was on his feet, with the Nike TW series becoming the gold standard. It wasn’t just about style; it was about performance—and it helped secure Tiger a rumored $350 million across multiple contracts.

So, no pressure, Sun Day Red.

The brand’s challenge is simple yet monumental: follow Nike’s footsteps by delivering not just a great shoe but a game-changer. Their answer? The Pioneer Cypress, a shoe designed with Tiger’s direct input and crafted to meet his notoriously high standards.

The Pioneer Cypress isn’t just inspired by Tiger—it’s practically built by him. After nearly 20 prototypes and countless tweaks, the result is a shoe that embodies his meticulous attention to detail, competitive spirit, and pursuit of excellence. Every stitch, material, and design feature was created to help golfers play their best while feeling connected to Tiger’s legacy.

And yes, Tiger’s fingerprints are all over this one. The sock liner features his signature alongside motivational mantras: “Do the work” and “Put in the time.” These are more than words—they’re the ethos of a career that’s seen 15 major wins and 82 PGA Tour victories.

The design goes beyond performance. With a premium full-grain leather upper, French cord detailing, and subtle nods to Tiger’s iconic style, the Pioneer Cypress balances tradition with a modern edge. Fans of Tiger’s legendary Sun Day Red will love the limited-edition Black/Red and White/Red colorways, complete with a bold red tread plate that Tiger personally approved.

But this isn’t just a shoe to admire; it’s one to perform in. Sun Day Red says it delivers unmatched stability for powerful drives, precision for delicate putts, and all-day comfort for the long walk around the course. There’s even a nod to Tiger’s love of diving, with one sock liner offering a massage footbed inspired by coral reefs.

Retailing at $250, the Pioneer Cypress will launch in Black/Silver, White/Silver, and Grey/Navy. The limited-edition models with Tiger’s red accents will retail for $275. They’ll be available from December 4—just in time for Tiger’s Hero World Challenge tournament in the Bahamas—exclusively at sundayred.com.

About the author

Will Shreeve-Peacock – Golf Equipment Writer

Will specializing in golf shoes, GPS watches, rangefinders, and training aids.

He has a degree in journalism from Sheffield Hallam university and four years of experience working in golf retail with American Golf. Will was part of the sales and fitting team, making him the perfect man to review golf equipment.

Trained by a range of manufacturers, including Titleist, to enhance his product knowledge, Will has all of the skills required to recommend the best equipment for amateur golfers.