Tuesday 12 May 2015
We’ve had orange drivers, white driver and blue drivers – but this is the first illuminous yellow one. The “Volt” Nike Vapor Speed driver used by Michelle Wie and Paul Casey is going on sale in limited numbers. Until now, Wie and Casey were the only two players in the world with the Tour-only driver that has a coloured crown instead of...
Friday 8 May 2015
Odyssey is once again showcasing the importance of putting and celebrating its status as the #1 putter brand in golf via ‘#OdysseyMonth’. Now in its fifth year, Odyssey Month will feature some of the world’s top players carrying the exclusive Odyssey Tour bags, a series of expert putting tips and, for the first time ever, sponsorship of European Tour TV coverage...
Wednesday 6 May 2015
ProQuip has launched Tour-Lite – the lightest rain jacket in its 34-year history – and the first to be developed using a knitted waterproof outer fabric. Engineered to be the lightest packable rain jacket for golf, Tour-Lite weighs only 277 grams and can be packed down to an area of 15cms by 12cms, smaller than the average winter golf mitt. The jacket...
Thursday 30 April 2015
With adjustable weights, adjustable lofts, draw settings and offset, Cobra is pretty confident that its new Fly-Z series of drivers covers all bases. Slight differences in head design, plus a speed channel to maximise ball speed on off-centre hits, contribute to the technology story. Several manufacturers now offer multiple versions of the same driver for different golfers – but how...
Wednesday 29 April 2015
Golfers can now add more colour and personal style to their Motocaddy electric trolley, thanks to an exciting new customisation service available with the brand’s popular S1, S1 PRO and S3 PRO models. An exclusive partnership between Motocaddy and custom design firm Ziegler means golfers now have the choice of hundreds of different colour and pattern combinations when ordering a Motocaddy S-Series...
Wednesday 29 April 2015
Following a highly successful campaign, which saw almost 3,500 golfers fitted into the best footwear for their game between March-September last year, FootJoy, the #1 Shoe and Glove in Golf, has commenced its year-round 2015 Shoe Fitting Programme. Over the course of the year, FJ’s expert Fitting and Sales Representatives, James Bradford, Lewis G Mackle and Sam Allen, will visit golfing...
Thursday 23 April 2015
Rife Putter’s latest performance driven putter – the Switchback XL – is set to launch this spring. Incorporating custom fit options and Tour proven technology, the Switchback XL delivers individually tailored performance in a stylish oversized blade design. Underpinned by Rife’s trademarked technology the Switchback XL has added an extra layer of customisation not seen before from Rife. With adjustable...
Tuesday 21 April 2015
Following the introduction of its highly innovative HyperFlex™ footwear in early 2015, FootJoy, the #1 Shoe and Glove in Golf, has expanded its line with shoes equipped with the popular Boa® Closure System. HyperFlex, the most distinctive category in FJ’s history, features innovative materials like the new FlexGrid™ exoskeleton to deliver lightweight support and cushioning, giving the comfort of athletic footwear...
Monday 20 April 2015
Motocaddy has launched its first remote control model boasting one of the most sophisticated guidance systems on the powered trolley market. The innovative S7 REMOTE – which features the same frame design as the award-winning S-Series range – comes with a dual pressure control system that allows golfers to alter how much the trolley turns to the left or the right,...
Monday 20 April 2015
Adidas’ Boost technology first hit the shelves in 2013 and has gone on to revolutionise the running market. It now comes to golf in the form of the Adipower range, which the brand is hailing as its most comfortable golf shoes ever. The ‘Boost’ material in the sole is 50 per cent lighter than EVA and features thousands of visible TPU (Thermoplastic...
Monday 20 April 2015
Callaway, one of the world’s leading golf equipment brands, is now breaking into the distance measuring device market with the launch of the 300 Laser Rangefinder, offering pin-seeking precision in a sleek ergonomic design that fits comfortably in the bag. Featuring Callaway’s exclusive Pin Acquisition Technology (P.A.T.), the 300 Laser Rangefinder is one of the lightest on the market and can...
Thursday 16 April 2015
Hill Billy has been making lightweight and robust no-nonsense electric trolleys since 1992, and its 2015 model is hands-down the best yet. Available to purchase direct from www.hillbilly.co.uk, heritage and hassle-free performance have never been closer to hand. And, for a limited time only, the brand is rewarding every purchase of the uncompromisingly simple 2015 Hill Billy with a free accessory...
Wednesday 15 April 2015
Leading technology innovator, GameGolf, has today announced the launch of its free Android and iOS app, GameGolf Tracking, enabling golfers to track their game in real-time with built-in shot tracking, access to accurate club distances and a new GPS-based Range Finder. The GameGolf Tracking App provides golfers with an aerial view of each hole, distances to key locations using the GPS Rangefinder feature,...
Tuesday 14 April 2015
With a record of six Tour victories, including two Major championships, the Nike Method Prototype 006 Putter has made an incredible run in the bags of Rory McIlroy, Francesco Molinari, Seung Yul-Noh, among others. On May 7th, the Nike Method Prototype 006 Putter will be available to non-Tour professionals for the first time. Developed by Nike Master Crasftsman David Franklin, the Nike...
Tuesday 14 April 2015
Exclusively in American Golf stores, Cobra is offering golfers the chance to be part of its 2015 FLIP IT & RIP IT Tour With music, drinks and fantastic prizes to be won, find your local American Golf FLIP IT & RIP IT venue here Anyone can come along and try the latest Cobra Fly-Z Family. There is only a...
Monday 13 April 2015
Srixon is pleased to announce two special Tour Truck demo events in the UK this April, giving golfers the chance to trial and be fit for the new Srixon Z-Series range and Cleveland Golf 588 RTX 2.0 wedges. The first event will take place at Cleveland Golf and Srixon’s Centre of Excellence at Studley Wood Golf Club in Oxfordshire on 16th...
Wednesday 8 April 2015
Big Max is set to introduce two new trolleys to its ultra-compact push trolley range – the Autofold+ and Blade+. And the plusses on offer are not just in the name. Big Max has taken two of their most successful and innovative trolleys of recent years and introduced a splash of style along with new features that add practicality to the accented...
Tuesday 7 April 2015
TaylorMade’s latest wedge features a face plate not that much thicker than a razor blade, and as bendable as a credit card. It’s made of nickel cobalt, and designed to make your short game spinnier for longer. The face plate is just a hundredth of an inch thick, but is extremely tough and very durable. The plate – which is bonded...
Monday 6 April 2015
FootJoy, the #1 Shoe and Glove in Golf, is celebrating the arrival of the year’s first Major with the launch of the highly exclusive Limited Edition Augusta-inspired Hyperflex footwear. These unique shoes have been inspired by the prestigious Georgia tournament and feature an innovative design with different coloured left and right shoes. FJ Brand Ambassador Hunter Mahan, who first wore Hyperflex at the...
Thursday 2 April 2015
Do you fancy a brand new custom fit set of Mizuno JPX-850 forged irons? We are looking for three readers to take part in our Mizuno fitting day, Thursday 9th April at Bearwood Lakes in Berkshire. You will be custom fit for a set of Mizuno JPX-850 forged irons (which you get to keep!), and be in an upcoming feature in...