Equipment news

  • Legendary shaftmaker launches innovative shaft series under new company Aretera Golf

    Written by Lewis Daff on Friday 13 December 2024

    One of the most interesting new brands in golf releases their ready-for-2025 shaft series Ever since Alex Dee decided to leave Fujikura Golf and head up his own company at the beginning of 2024, the golfing world has been excited to see what Aretera Golf, his new brand, would produce. Now, as we look towards the latest releases from the biggest...

  • Everything you need to know about the new Cobra DS-ADAPT range and FUTUREFIT33 technology

    Written by Sarah Pyett on Thursday 12 December 2024

    Cobra’s new DS-ADAPT drivers are focused on making clubs more fittable, more playable, and giving golfers all the speed they possibly can.  Cobra are known to produce some of the best drivers on the market, and their 2025 products certainly live up to that expectation with their innovative technology. Before heading to Sotogrande for the press launch of the Cobra DS-ADAPT...

  • TaylorMade Golf launches Black Series for their most popular putter

    Written by Lewis Daff on Thursday 12 December 2024

    The Spider Tour range is being updated for 2025 with a new darker finish and tour-requested neck options. Available now for you For a while now, there’s been little doubt of the success of the TaylorMade Spider Tour range, but it feels like 2024 took it from being a high-flying series to a story approaching Space Shuttle status. With the putter...

  • Everything you need to know about the new Cobra DS-ADAPT and DS-ADAPT MAX Irons

    Written by Sarah Pyett on Thursday 12 December 2024

    Cobra’s new DS-ADAPT irons aim to deliver maximum speed while enhancing playability and providing a perfect fit for every golfer. Cobra, who have long since produced some of the best irons on the market, have announced DS-ADAPT, their 2025 range of incredibly innovative golf clubs, designed to be the most fittable ever produced. In addition to the brand new drivers, fairway...

  • Platform Golf edges indoor golf closer to the course after multi-million dollar rebrand

    Written by Ross Tugwood on Thursday 12 December 2024

    The investment sees Platform Golf take a significant step toward its mission of transforming the game by revolutionizing off-course play and instruction. The evolution of the pioneering golf technology company aims to address the experience gap in the booming indoor golf simulation market by allowing players to make real putts on a tilting green and enabling approach shots from uneven lies.

  • We tested every 2024 golf iron and this was the SURPRISE pound-for-pound distance king

    Written by Ross Tugwood on Wednesday 11 December 2024

    If you want maximum distance without breaking the bank, you can’t overlook these golf irons which went toe-to-toe with the industry’s big boys. Purchasing a shiny new set of golf irons will likely be one of the biggest financial outlays you make when it comes to upgrading your golf equipment. The latest tech-infused metal from powerhouse brands will set you back...

  • Spotted! Could a new TaylorMade Qi35 driver be coming soon?

    Written by James Hogg on Monday 9 December 2024

    Is this TaylorMade’s new driver for 2025? Three Qi35 models have dropped onto the USGA Conforming list… here’s everything I know so far. TaylorMade absolutely smashed it in 2024 with their driver line-up. The TaylorMade Qi10 Max was one of the best draw-bias drivers and undoubtedly one of the most forgiving drivers. The Qi10 LS was one of the best low-spinning...

  • Why are this brand’s golf drivers shorter than all the rest?

    Written by Rob McGarr on Friday 6 December 2024

    Our driver test pitted every 2024 model head-to-head and found that one brand was left behind when it came to distance – but there’s more to it than meets the eye. If you were looking to find the best golf irons, anyone who knows their onions would tell you that you can’t do much better than Mizuno. And yet, if you...

  • This is the most consistent golf ball of 2024 (and it’s not Titleist, TaylorMade, or Callaway)

    Written by Rob McGarr on Thursday 5 December 2024

    Our industry-leading test found the most consistent golf balls in 2024. I’ve been playing golf for 25 years and met countless golfers in that time. And I don’t think I’ve ever met one who hasn’t uttered some version of the phrase: “I just want to be a bit more consistent.” But have you ever considered that your golf ball might be...

  • Sun Day Red launch first $250 Tiger Woods golf shoes and they actually look great

    Written by Will Shreeve-Peacock on Wednesday 4 December 2024

    Tiger Woods and Sun Day Red Aim to Redefine Golf Footwear with the Pioneer Cypress When Tiger Woods ended his 27-year partnership with Nike at the start of 2024, it marked the end of an era. Few partnerships have left such an indelible mark on sports, standing shoulder to shoulder with the likes of Michael Jordan and Cristiano Ronaldo in the...

  • I tested every 2024 golf driver and this was the most forgiving of them all

    Written by Rob McGarr on Tuesday 3 December 2024

    Which driver is the most forgiving on off-center strikes? Distance is the first thing most people think about when choosing the best golf drivers. And there’s nothing wrong with that. After all, there’s a direct correlation between driving distance and handicap, so gaining some yardage with one of the longest drivers in golf will almost certainly improve your scores. But there’s something...

  • FIRST LOOK: New Ping G440 driver family hits USGA Conforming List

    Written by Ross Tugwood on Monday 2 December 2024

    Our first glimpse of the new Ping G440 drivers set to tee off in 2025. There are three Ping G440 driver heads listed on the USGA Conforming List, replicating what we saw 12 months ago with the G430 MAX, LST, and SFT models. We also expect to see a continuation of the hugely successful G430 MAX 10K, Ping’s most forgiving driver to...

  • One of the longest drivers we’ve tested in 2024 is $150 off right now in Amazon’s Black Friday sale!

    Written by Rob McGarr on Sunday 1 December 2024

    Big distance, big savings… what’s not to like? We tested all the best golf drivers in 2024 to determine, among other things, which models deliver the longest distance. The Cobra Darkspeed LS was one of the longest, producing a carry distance of 273 yards, making it the fifth-longest on test. And, for value-savvy golfers, the Cobra Darkspeed is a standout choice right...

  • The best golf ball of 2024 is still available at a massive discount after Black Friday

    Written by Rob McGarr on Sunday 1 December 2024

    We were blown away by everything about the Callaway Chrome Tour X, apart from its price. Now, thanks to continuing Black Friday sales, you can grab the best golf ball of 2024 with great savings. A couple of months ago, we crowned the Callaway Chrome Tour X as the best overall golf ball of 2024. Our Robot Golf Ball Test compared...

  • Sun Day Red by Tiger Woods has never been on sale – until now! These are epic Black Friday deals

    Written by Sarah Pyett on Friday 29 November 2024

    Sun Day Red by Tiger Woods is offering exclusive Black Friday discounts for the first time ever – this is your chance to get your hands on premium golf apparel. In April 2024, Tiger Woods launched his brand new performance and lifestyle brand, Sun Day Red. Inspired by his iconic Sunday red shirt, and developed in conjunction with TaylorMade, the brand...

  • Save $600/£600 this Black Friday on one of our best Launch Monitors in 2024 – The SkyTrak Plus

    Written by Lewis Daff on Friday 29 November 2024

    With the Black Friday deals continuing this weekend, this might be the perfect chance for you to begin your journey to better golf ready for 2025. Looking at the list we’ve created of the best Black Friday deals, you’ll be hard-pressed to find anything outside of that collection that offers much better value for money in golf this November. That hasn’t...

  • Can the £485 Kirkland Signature irons ever be a credible alternative to the mighty TaylorMade P790?

    Written by Simon Daddow on Thursday 28 November 2024

    Kirkland’s first hollow body players’ distance iron has the look of a TaylorMade P790, but Costco’s offering serves up a 60% saving over the market leader. My head-to-head test will help you decide whether the Kirklands are as good a buy as they seem. Since launching in December 2023 Costco’s Kirkland Signature irons have caused a heck of a stir. Like...

  • Black Friday is done and dusted, but these amazing golf deals are STILL LIVE!

    Written by Ross Tugwood on Thursday 28 November 2024

    The Black Friday sales may have officially finished but we’ve noticed a bunch of cracking golf deals still available. The Today’s Golfer team hunts for unbeatable golf deals all year round, not just in the run-up to the festive season. With years of experience, we know an unmissable saving from yet another marketing campaign, and by the time the Black Friday...

  • Black Friday’s done and dusted, but these amazing golf deals are STILL LIVE!

    Written by Ross Tugwood on Wednesday 27 November 2024

    The Black Friday sales may have officially finished but we’ve noticed a bunch of cracking golf deals still available. The Today’s Golfer team hunts for unbeatable golf deals all year round, not just in the run-up to the festive season. With years of experience, we know an unmissable saving from yet another marketing campaign, and by the time the Black Friday...

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