Written by Lewis Daff on Monday 13 January 2025
The new Srixon ZXi irons are finally here, but has Srixon capitalized on its well-earned position in the market, or is this just a release with a new badge on the back? In 2025, Srixon is not only recognized as a good manufacturer of irons, but possibly the best in the game right now. The new release of the Srixon ZXi...
Written by Lewis Daff on Monday 13 January 2025
With the new Srixon ZXi drivers and woods lineup, Srixon feels they’ve got a product that can now stand alongside anything else on the market. So, what’s new with this year’s models and why are we looking at ‘ZXi’ instead of ‘ZX MKiii?’ It’s not surprising therefore to see plenty of carryover from the ZX series to the Srixon ZXi drivers...
Written by James Hogg on Monday 13 January 2025
Titleist are celebrating the 25th anniversary of the No.1 ball in golf in 2025 with new versions of the Pro V1 and Pro V1x. Here’s everything you need to know about both models. The Titleist Pro V1 and Pro V1x golf balls have been the best golf balls in the game ever since they were first introduced in 2000 (Pro V1)...
Written by James Hogg on Friday 10 January 2025
Fine-tune your short game with these fully customizable putters, here’s everything you need to know about the new Mizuno M.Craft X putters Mizuno have definitely sparked my interest with their new M.Craft X putters because of how much customization is possible and how straightforward it is to find the perfect combination for your putting. This new range of Mizuno putters is...
Written by James Hogg on Thursday 9 January 2025
Mizuno unveil their latest Tour-level golf balls at an extraordinary price, here’s everything you need to know about the Mizuno Pro X and Mizuno Pro S The premium golf ball market is incredibly competitive, and with the launch of the Mizuno Pro X and Mizuno Pro S golf balls, the marketplace just got even more crowded. Mizuno haven’t always been in...
Written by Ross Tugwood on Thursday 9 January 2025
Everything you need to know about the PXG mini-driver – Secret Weapon – and its Tour-winning technology. Next to arrive at golf’s new year mini-driver party is PXG, unveiling their not-so-subtly dubbed ‘Secret Weapon’ that slots effortlessly into the Arizonian brand’s ‘Black Ops’ woods family. This 13-degree mass-market offering is a first for PXG and promises “big things” for golfers seeking...
Written by Rob McGarr on Wednesday 8 January 2025
Tiger Woods’ brand Sun Day Red is less than a year old but is already facing a second lawsuit, this time from sportswear giant Puma who feel the logo is too similar to their own. I went to see Mufasa: The Lion King on Sunday and if it taught me anything it’s that things get messy when big cats from different...
Written by Lewis Daff on Tuesday 7 January 2025
TaylorMade launch the all-new Qi35 Woods family for 2025, which they say are their lowest-spinning woods yet… and there’s even a secret driver head! The cat is out of the bag, and we can finally talk about the TaylorMade Qi35 family of golf clubs for 2025! With the drivers having been seen in the hands of Nelly Korda at the Grant...
Written by Sarah Pyett on Tuesday 7 January 2025
The Mizuno Pro S-3 irons aim to transform the definition of precision, control, and flexibility on the course. Mizuno, a name synonymous with elite craftsmanship and timeless design and some of the best golf irons available, has introduced its latest innovation: the Mizuno Pro S-3 irons. This new release celebrates the brand’s rich heritage while incorporating cutting-edge technologies to meet the...
Written by James Hogg on Monday 6 January 2025
Everything you need to know about the ninth-generation Srixon Z-Star golf ball series featuring new core and cover technology Srixon have announced the launch of the ninth generation of their Z-Star golf ball series. Unlike previous generations, the cover of the 2025 golf balls is made from corn. I bet none of you guessed that! As one of the most...
Written by Lewis Daff on Thursday 2 January 2025
Even before they were acquired by Callaway, TravisMathew had been making big strides in the golf clothing space. With their new signing, Akshay Bhatia, TravisMathew are proving they stand in the elite-level of golf apparel. TravisMathew’s new addition to its brand ambassador line-up perfectly fits the company’s image. With a design inspired by SoCal’s relaxed yet active lifestyle, TravisMathew leads the...
Written by Rob Jerram on Thursday 2 January 2025
A new OptiFit hosel and interchangeable weight system sees Callaway Elyte hybrids become the most adjustable and versatile in their history. Here’s everything you need to know about the three 2025 models, designed to make top-of-the-bag gapping easier than ever for golfers. When launch season kicks in, it’s easy to forget the hybrids as our eyes are drawn to the tech-laden...
Written by Rob Jerram on Thursday 2 January 2025
Callaway’s Elyte fairway woods aim to solve two of the biggest struggles golfers face. Here’s everything you need to know about the five (yes, FIVE) tech-packed models for 2025. Callaway’s Paradym and Paradym Ai Smoke models have been among the best fairway woods over the past couple of years with the brand taking No.1 spot for market share across the global...
Written by Rob Jerram on Thursday 2 January 2025
Callaway Elyte irons are game-improvement models… not that you’d know from the photo above or the premium feel when you hit them. Here’s everything you need to know about the best-looking models I’ve ever seen in this category. I think we can all agree that game-improvement irons traditionally mean loads of performance to help higher-handicap golfers in a head that screams...
Written by Rob Jerram on Thursday 2 January 2025
For years we’ve been settling for drivers that sacrifice forgiveness for speed or speed for forgiveness. Well, not anymore. Thanks to a multi-million-dollar investment in 3D printing and their most advanced Ai face ever, Callaway say their 2025 Elyte drivers have bridged the gap and have “no weakness”. Here’s everything you need to know. When Callaway’s R&D wizards sat down to...
Written by Ross Tugwood on Thursday 19 December 2024
Platform Golf is reimagining golf’s digital learning landscape. Here’s how the pioneering tech company is taking indoor golf closer to the course than ever before. We’re rapidly approaching 2025. Golf’s digital revolution is in full swing. The vision of recreating authentic off-course golfing experiences is being brought closer to life with every passing year. Non-traditional formats of the game are booming, drawing new...
Written by Rob McGarr on Tuesday 17 December 2024
There are three big reasons you should change the way you buy golf balls. I back myself to have a pretty good guess at someone’s handicap by how they answer the question: “What golf ball do you use?” If their answer is “anything I find in the trees” or “whatever’s on special offer when I’ve run out”, I’ll bet there’s a good...
Written by Lewis Daff on Friday 13 December 2024
One of the most interesting new brands in golf releases their ready-for-2025 shaft series Ever since Alex Dee decided to leave Fujikura Golf and head up his own company at the beginning of 2024, the golfing world has been excited to see what Aretera Golf, his new brand, would produce. Now, as we look towards the latest releases from the biggest...
Written by Sarah Pyett on Thursday 12 December 2024
Cobra’s new DS-ADAPT drivers are focused on making clubs more fittable, more playable, and giving golfers all the speed they possibly can. Cobra are known to produce some of the best drivers on the market, and their 2025 products certainly live up to that expectation with their innovative technology. Before heading to Sotogrande for the press launch of the Cobra DS-ADAPT...
Written by Lewis Daff on Thursday 12 December 2024
The Spider Tour range is being updated for 2025 with a new darker finish and tour-requested neck options. Available now for you For a while now, there’s been little doubt of the success of the TaylorMade Spider Tour range, but it feels like 2024 took it from being a high-flying series to a story approaching Space Shuttle status. With the putter...