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  • Jason Fox launches the AW24 Stromberg Apparel collection

    SAS: Who Dares Wins star joins forces with Stromberg to launch AW24 collection

    Written by Will Shreeve-Peacock on Tuesday 5 November 2024

    Playing golf: It’s tougher than the SAS says Jason Fox as he launches Stromberg’s all-weather collection *This is an advertorial feature in association with Stromberg. In his 20-year special forces career Jason Fox operated in some of the world’s most hostile environments – but none compare to his latest challenge – conquering the game of golf. “It’s probably the hardest thing I’ve ever...

  • Find out which TaylorMade TP5 model is best suited to your game.

    TP5 or TP5x? We robot tested TaylorMade’s tour balls to see which model is tailor made for you!

    Written by Ross Tugwood on Saturday 5 October 2024

    Which TaylorMade TP5 model is best suited to your game? Here’s what the robot had to say when we pitched golf’s only five-layer tour balls against each other. In our 2024 Golf Ball Robot Test we put another 24 models through their paces, including the balls described as “the most complete tour balls” by their manufacturer – the TaylorMade TP5 and TP5x. Jump To:...

  • The Huawei Watch Ultimate

    Could this be the best golf watch? Huawei are expanding their luxury Watch Ultimate collection

    Written by Sarah Pyett on Thursday 3 October 2024

    Advertising feature Huawei make some of the best golf watches on the market. Their Watch Ultimate stands at the pinnacle of smartwatch design, integrating advanced materials and cutting-edge craftsmanship. This series utilises state-of-the-art Zirconium-based Liquid Metal, renowned for its exceptional strength, durability, and luxurious finish, akin to the finest medical-grade devices and luxury watches. Launching in a brand new green colourway, along...

  • We put the Toptracer and Trackman driving ranges to the test to pick the best.

    Toptracer vs Trackman: Which big-name driving range is worth your time and money?

    Written by Chris Jones on Monday 16 September 2024

    As new digital driving ranges open all the time, we’ve put Toptracer and Trackman to a head-to-head test to find out which is most worthy of your time and money. Like many amateur golfers, I find myself aimlessly whacking balls when I go to a normal range. I always arrive with the best intentions, to work my way through the bag,...

  • What we learned from comparing different golf ball constructions on a robot test.

    Cutting to the core: The must-see data before you buy your next box of golf balls!

    Written by Ross Tugwood on Thursday 5 September 2024

    How important is the number of layers to golf ball performance? We robot-tested 22 models to help you decide if your money could be spent more wisely. If you are anything like me before a round, you have to ask yourself honestly if the five sad-looking, and often inherited, balls at the bottom of your bag will be sufficient to get...

  • The new electric trolley range from MGI

    MGI combine style with functionality in their new electric trolley range for 2024

    Monday 26 August 2024

    MGI has become a leading name in the industry, offering a range of golf trolleys designed to enhance the golfing experience by providing convenience and ease of use on the course. Advertisement Feature MGI Golf, an Australian company established in 1993, specializes in the design and manufacture of some of the best golf trolleys money can buy. With a commitment to innovation...

  • Robot Golf Balls Test: Titleist Pro V1 vs Titleist Pro V1x

    Pro V1 or Pro V1x? We put Titleist’s flagship golf balls head-to-head on a robot!

    Written by Ross Tugwood on Friday 23 August 2024

    Wondering which Titleist Pro V1 model is best suited to your game? Here’s what the robot had to say when we pitched the tour’s most popular balls against each other. Jump To: Why do we use a robot to test golf balls? Driving Approach Short-game Final verdict In our 2024 Golf Ball Robot Test we put another 24 models through their paces, including the unequivocal No.1...

  • Adidas launches a women's only capsule collection in collaboration with JAY3LLE

    Are these the boldest women’s golf clothes to date? Adidas collaborates with JAY3LLE for a fresh take on women’s golf fashion

    Written by Sarah Pyett on Tuesday 20 August 2024

    The new women’s only collection from Adidas is designed to offer a fresh take on women’s golf attire and encourage self-expression on the golf course. Adidas makes some of the best golf clothing and best golf shoes on the market. For their first women’s only capsule collection, Adidas has partnered with fashion designer and visionary Johan Lindeberg’s JAY3LLE label that he...

  • The best bargain in golf: A full golf outfit for less than £100!

    Written by James Hogg on Tuesday 30 July 2024

    Quality products at an affordable price, I ordered a Druids Ambassador Pack to see if it’s worth the money Golf is often branded as one of the most expensive sports because you need to spend money on specific equipment including golf clothing. However, Druids are combatting that narrative by offering an Ambassador Pack which consists of six items for just £99. The...

  • A close up of the KBS Max HL driver shaft

    TESTED: KBS Max HL – Should you use a High Launch driver shaft?

    Written by Simon Daddow on Friday 19 July 2024

    The KBS Max HL driver shaft promises to up launch, spin, and forgiveness, my review finds out if it delivers. Over the last couple of years most brands have introduced High Launch irons into their ranges, they recognize that slower-speed golfers need extra loft to launch shots for optimal speed, distance, and stopping power. Spotting the growing trend early in...

  • J.Lindeberg announce clothing partnership with DP World Tour

    J.Lindeberg announces multi-year clothing partnership with DP World Tour

    Written by Ross Tugwood on Tuesday 2 July 2024

    J.Lindeberg and the DP World Tour have announced an exclusive, multi-year partnership that sees the global fashion and lifestyle brand become the Official Clothing Supplier of the DP World Tour. The partnership represents a significant expansion of J.Lindeberg’s influence in the world of golf, deepening its commitment to the sport. Founded in 1996, the renowned Swedish clothing brand bridges the...

  • Stromberg launches its SS24 clothing collection

    Stromberg launches SS24 clothing collection ahead of summer golf season

    Written by Ross Tugwood on Wednesday 26 June 2024

    In need of a fresh look on the fairways this summer? Be sure to check out the new SS24 clothing collection from Stromberg – designed by golfers, for golfers. *This is an advertorial feature in association with Stromberg. Golf clothing aficionados Stromberg have launched their new Spring/Summer 24 collection, available exclusively at Europe’s largest golf retailer, American Golf. The SS24 collection is an...

  • How to choose the best driver shaft for your golf game

    How to choose the best driver shaft for your golf game

    Tuesday 14 May 2024

    Here’s everything you need to know when choosing the best driver shaft, including flex, length, weight, torque, kick point, and price. The shaft is widely regarded as the engine of the golf club, which gives you an idea of just how important it is to choose the best driver shaft for your swing. Choosing the best driver is of course important, but...

  • Is it time to ditch the straps for a golf trolley?

    Should I use a golf trolley? How to decide if it’s time to ditch the straps for good

    Tuesday 7 May 2024

    Today’s Golfer breaks down the key considerations for those contemplating taking some weight off their shoulders and wheeling out the golf trolley. Full disclosure. I’m still struggling to get on board with the air fryer craze sweeping across the planet. I appreciate it cooks things a bit faster, but as for being healthier and more cost-effective, I want to see a...

  • How to choose a golf ball for beginners

    How to choose a golf ball for beginners

    Tuesday 7 May 2024

    One of the quickest and cheapest improvements you can make to your golf game is playing with the right golf ball – let’s help you make the best decision! When you’re new to golf it can be difficult to figure out exactly what the best golf ball is for you, and speaking frankly, there isn’t going to be just one model...

  • What golf clubs do you need in your bag?

    What golf clubs do I need in my bag? How to build the ideal set for your game

    Written by Ross Tugwood on Wednesday 1 May 2024

    Today’s Golfer answers the key questions you may be pondering when deciding which shapes and sizes of metal warrant a place in your bag. Firstly, there’s no such thing as a silly question when it comes to choosing golf clubs. There are lots of silly answers (which I’ll try to avoid), but given there are infinite different ways to achieve the...

  • Tested by YOU - Callaway Paradym Ai Smoke drivers

    Tested by YOU – Callaway Paradym Ai Smoke drivers

    Written by Will Shreeve-Peacock on Friday 12 April 2024

    Six regular club golfers put their old drivers up against Callaway’s new Paradym Ai Smoke drivers on a launch monitor at The Belfry… with amazing results Artificial intelligence plays an increasing role in our everyday lives. AI powers virtual assistants, medical diagnoses, driverless cars and annoying online chatbots. But when it comes to AI-designed golf equipment Callaway is determined to boss...

  • Golf balls on the paint line inside the TaylorMade golf ball plant

    How do TaylorMade make golf balls?

    Wednesday 10 April 2024

    How do TaylorMade make golf balls? With the brand’s Liberty, South Carolina golf plant producing nearly 3 million dozen urethane-covered balls a year, I went to see how they do it…  It’s hard to believe today, but before 2006 TaylorMade had never made a tour-level urethane-covered golf ball (revered to be the make-up of the best golf balls available). Back then...

  • How to choose the best golf shoe for your game

    A simple way to improve your game! Here’s how to choose the best golf shoes for you

    Thursday 28 March 2024

    Everything important you need to consider before investing in your next pair of golf shoes Choosing the best golf shoes for you and your game is a critical aspect of preparing for the upcoming golf season. With several variables to consider, it’s essential to make an informed decision that aligns with your wants and needs. Gone are the days where a...

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